blackfriday980.jpg
It turns out Black Friday isn't a great day to lay down your cash across all categories. (AP Photo/File)

Why you should do your research before buying Black Friday 'doorbusters'

Do your research. Decide.com thinks it is a common misconception that you're going to get great deals across the board on Black Friday.

The National Retail Federation projects the "average" holiday shopper will spend $750 on gifts, decor and greeting cards.

When it comes to getting deals, Seattle-based research company Decide.com recommended people shop before or after Black Friday.

"Our advice to consumers is sleep in on Black Friday," Decide.com's Shauna Causey told CBS This Morning. The best deals are actually before or after Black Friday, she said.

It turns out Black Friday isn't a great day to lay down your cash across all categories. Only 30 percent of products Decide.com looked at as "door-busters" were actually a good deal on Black Friday.

Anything video game-related falls in the minority and is a great deal on Black Friday. For loved ones in your lives already looking to lose those pounds on their New Year's resolutions - home fitness equipment can be a bargain too.

What you shouldn't buy for the kids this holiday

Above all, Causey said to do your research. "Consumers have more information at their fingertips than they have ever had before. So my advice and my hope is that they're doing their research to get the best deal." The Black Friday guru said it's never been as competitive as it is now for retailers to get your business.


Alyssa Kleven, MyNorthwest.com Editor
Alyssa Kleven is an editor and content producer at MyNorthwest.com. She enjoys doting over her adorable dachshund Winnie - named for Arcade Fire front-man Win Butler.
Top Stories

  • Spy Gadgets
    A big collection of equipment that would make James Bond envious is on display in Seattle
ATTENTION COMMENTERS: We've changed our comments, but want to keep you in the conversation.
Please login below with your Facebook, Twitter, Google+ or Disqus account. Existing MyNorthwest account holders will need to create a new Disqus account or use one of the social logins provided below. Thank you.
comments powered by Disqus
Sign up for breaking news e-mail alerts from MyNorthwest.com
In the community
Do you know a student who stands out in the classroom, school and community?
Help make their dreams come true by nominating them for a $1,000 scholarship and a chance to earn a $10,000 Grand Prize. Brought to you by KIRO Radio and Comprehensive Wealth Management.

Do you know an exceptional citizen who has impacted and inspired others?
KIRO Radio and WSECU would like to recognize six oustanding citizens this year. Nominate them to be recognized and to receive a $2,000 charitable grant.