NC hospital to rethink 'Cheat Death' sloganApril 8, 2013 @ 8:25 am
GASTONIA, N.C. (AP) - Officials at a southern North Carolina hospital are rethinking plans for a newly adopted "Cheat Death" slogan.
Caromont CEO Randall Kelley says the New Caromont Regional Medical Center in Gaston County is reconsidering the campaign after criticism and negative reaction.
The hospital unveiled its new slogan Thursday, saying it was meant to promote a healthy community by preventing illness in the first place. The next day, county commissioners said they were overwhelmed by negative reaction from the community and hospital workers and asked officials to reconsider.
Commissioners were also upset that they weren't consulted about the marketing plan. The county owns the hospital building and the land it sits on.
Kelley says the slogan was never meant to offend or incite anyone.
(Copyright 2013 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.)
'Trying to Survive'
The Hells Angels Motorcycle Club is desperately trying to grow its membership
A King County councilmember wants to see body cameras on sheriff's deputies
What We Learned
Danny O'Neil says the gap between Seattle & the rest of the NFL isn't as big as we thought
Please login below with your Facebook, Twitter, Google+ or Disqus account. Existing MyNorthwest account holders will need to create a new Disqus account or use one of the social logins provided below. Thank you.