New Yorkers' new domain: '.nyc' gets initial OK

NEW YORK (AP) - New York City likes to think of itself as a domain like no other, and now it's close to being able to boast as much on the web.

The city has gotten a key approval for a ".nyc" suffix online, Mayor Michael Bloomberg and City Council Speaker Christine Quinn announced Tuesday. That would mean web addresses could end in ".nyc" instead of such common suffixes as ".com" or ".org."

"Having our own unique, top-level domain _ .nyc _ puts New York City at the forefront of the digital landscape and creates new opportunities for our small businesses," Bloomberg said in a statement.

The city's new virtual realm is one of hundreds of new suffixes worldwide that have passed what are called "initial evaluations" by the agency in charge of online addresses, the Internet Corporation of Assigned Names and Numbers. The list includes Istanbul, London and Paris, among other cities.

While some further approvals are needed, New York officials envision the new ".nyc" addresses becoming available late this year to city residents and entities with offices here. Fees haven't yet been determined.

The city has striven to cultivate technology companies during Bloomberg's administration while City Councilwoman Gale Brewer and Quinn championed the idea of a ".nyc" domain several years ago.

Officials say it will make it easier for residents and visitors to pinpoint local services, give businesses an easily visible tie to what the city sees as a valuable locale-as-brand and help spread New York's image around the world.

For businesses and other local website owners, it also could mean a shot at getting their chosen name in ".nyc" if someone else already has taken it in the ".com" address or other established domain.

Neustar Inc., a Sterling, Va.-based communications company, will run the ".nyc" registry and is covering the costs to get it approved, the city said.

Nearly 2,000 bids for new top-level domain names _ from ".app" to ".pizza" to words in Chinese and Arabic _ were submitted last year after ICANN decided to embark on the largest expansion in the history of the online address system.

___

Online: http://www.mydotnyc.com/


(Copyright 2013 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.)

Top Stories

  • Confiscated
    Your belongings that have been confiscated by TSA are being resold in Tumwater

  • Don't Flush It
    The city says some Seattleites are doing a crappy job of keeping stuff out of the sewer
ATTENTION COMMENTERS: We've changed our comments, but want to keep you in the conversation.
Please login below with your Facebook, Twitter, Google+ or Disqus account. Existing MyNorthwest account holders will need to create a new Disqus account or use one of the social logins provided below. Thank you.
comments powered by Disqus
Listen to the show
Hear GeekWire on KIRO Radio
Join Todd Bishop and John Cook weekends on KIRO Radio to talk Seattle technology.

Sign up for breaking news e-mail alerts from MyNorthwest.com
In the community
Do you know an exceptional citizen who has impacted and inspired others?
KIRO Radio and WSECU would like to recognize six oustanding citizens this year. Nominate them to be recognized and to receive a $2,000 charitable grant.