A Yakima radio station is hurling past the pumpkins and leaping over the Thanksgiving dinner table by playing Christmas music early.
As in, now.
Ken Moultrie, a former Seattle and Portland radio guy, is behind what he says is “likely the very first flip to all-Christmas on radio for 2012.”
The all-Christmas music “North Pole Radio” launched yesterday at 5:00 p.m. online and its being carried on KYXE-FM in Yakima.
Moultrie says, “Consider it an early Christmas present for Yakima. The format has proven success with a unique mix of the best contemporary and classic Christmas songs with some surprises along the way.”
One question, two words. Too soon?
By LINDA THOMAS, There are 74 days until Christmas.