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 Linda Thomas
twitter: @TheNewsChick
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Linda is the morning news anchor and features reporter for KIRO Radio. This is her local news blog, with an emphasis on social media, technology, Northwest companies, education, parenting, and anything else that grabs her attention.

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SpaceBabies.jpg
Since the Seahawks aren't in the Super Bowl until 2014, we might as well enjoy some of the commercials this year. (Screen grab from Hyundai's "Space Babies" ad)

Spoiler: 10 commercials to look for during the Super Bowl

January 31, 2013 @ 6:07 pm (Updated: 9:16 am - 2/1/13 )

Super Bowl XLVIII will feature the Seattle Seahawks, bet on it.

Meantime, here are 10 commercials to watch for in this year's XLVII match up and the teaser ads each company has already put online.

By the start of the fourth quarter of the Super Bowl, people tend to start tuning out the commercials. After seeing the Go Daddy commercial that will air near the end of the game, that may be a good thing, particularly if you're watching on a full stomach.

Best Buy's 30-second ad in the first quarter stars Amy Poehler, star of NBC's "Parks and Rec," asking a Best Buy employee "lots of questions."

Kraft enlists Tracy Morgan from NBC's "30 Rock" to introduce its new Mio Fit water enhancing drops in a 30-second ad during the third quarter.

Hyundai Motor Group's Kia invents a fanciful way that babies are made, blasting in from a baby planet in its "Space babies" ad for the 2014 Sorento crossover.

First-time advertiser Paramount Farms is touting its Wonderful Pistachios brand of nut in a 30-second ad in the third quarter in its "Get Crackin'" campaign that stars Korean pop sensation Psy.

First-time advertiser Axe's 30-second ad in the third quarter of the game shows a woman in the ocean getting rescued by a sexy lifeguard, but going for an astronaut instead.

Audi's 60-second ad in the first quarter, with an ending voted on by viewers, shows a boy gaining confidence from driving his father's Audi to the prom, kissing the prom queen and getting decked by the prom king.

PepsiCo's Frito-Lay's Doritos "Crash the Super Bowl" ads are back for the seventh straight year. Two 30-second commercials made by consumers will make it on the air. Fans voted for one winner and Doritos chose the other.

Ford Motor Co. enlisted late-night talk show host Jimmy Fallon to choose road trip stories submitted by Twitter with the #steerthescript to base its Super Bowl commercial for Lincoln. The story line for the 30-second ad was developed from 6,117 Tweets about road trips.

Earlier this week, I wrote about the Kate Upton that's apparently so hot, a parents group is steamed about it. A statement from the Parents Television Council says a Kate Upton ad for Mercedes "isn't selling cars, it's selling sexual objectification." This was the teaser. Many are curious to see the real thing Sunday.

Go Seahawks, Super Bowl 2014!

By LINDA THOMAS

AP contributed to this report

More from Linda Thomas

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Comments (17)


  • Add A Comment

  • cdbtx wrote...
    A confession
    February 1, 2013 5:41 am
    the commercials are my favorite part of most Superbowls.. and Messiah... I actually appreciate Ms. Thomas posting the sneak peaks.. it saves me time from searching for them... and it's good to share some laughter occassionally.
    { "Thumbs Up":"1","Thumbs Down":"-1" }
  • ToldYa wrote...
    boycott
    February 1, 2013 8:13 am
    the superbowl.
    { "Thumbs Up":"1","Thumbs Down":"-1" }
  • TheNewsChick wrote...
    Enjoy the weekend!
    February 1, 2013 8:31 am
    Thanks AJ and cdbtx! Messiah 101, the media does provide a lot free advertising, mostly through talking about the latest controversies on something.

    My blog sponsor is Washington Federal, and I'm happy to have their support. I have 100 percent editorial control over this blog - story selection, writing, editing, photography - it's all me baby (for good or bad depending on your view of the stories here). I've never been swayed write or report anything by an advertiser. When I do a commercial on the radio, I make it clear that it's an endorsement.

    { "Thumbs Up":"1","Thumbs Down":"-1" }
  • anotherfencewalker wrote...
    Don't care...
    February 1, 2013 8:57 am
    Danica Patrick is hotter than a pistol and just plain naughty looking in her commercials. She's a porn star without the porn. Well, most of it anyway...
    { "Thumbs Up":"1","Thumbs Down":"-1" }
  • SeattleNative wrote...
    Methinks they doth protest too much
    February 1, 2013 9:11 am
    News Chick posted the ads.

    You came to her blog to see them.

    Seems that's the point of having a blog, now isn't it?

    { "Thumbs Up":"1","Thumbs Down":"-1" }
  • flipper wrote...
    Don't get your knickers in a twist
    February 1, 2013 9:51 am
    Linda's just parroting the news that those with an 8th grade intelligence (or Gen Y'ers) want to see. Commercials for things that Baroque Obummer will give them. It's too tough for her to blog a true news story talking about the Unemployment rate rising again, or 167,000 people who stopped looking for work, while 150K new jobs were added.
    { "Thumbs Up":"1","Thumbs Down":"-1" }
  • Renton Dad wrote...
    Audi ad
    February 1, 2013 12:18 pm
    The Audi Prom ad is my fave, but I'm biased because my daughter was in the shoot. Look for the yellow dress... Other than that not too impressed with the others. Thanks, NewsChick. This is probably the only time when commercials are newsworthy, especially for the price tag these companies pay to get them in front of us. I wonder how effective these are in actually driving sales...
    { "Thumbs Up":"1","Thumbs Down":"-1" }
  • Theodorethegreat wrote...
    Since the Seahawks aren't in the Super Bowl until 2014
    February 1, 2013 12:48 pm
    That is hilarious. WOW They have to win key games, on the road consistently and stay out of jail first.
    { "Thumbs Up":"1","Thumbs Down":"-1" }
  • Theodorethegreat wrote...
    The gangbang style
    February 1, 2013 12:59 pm
    garbage needs to stop. He hate the US; well until he can make money off of us. WAKE UP
    { "Thumbs Up":"1","Thumbs Down":"-1" }
  • sweetpea123 wrote...
    What the heck?
    February 1, 2013 9:08 pm
    Isn't the entire idea of debuting a multi-million dollar commercial during the biggest sporting event on TV, supposed to mean it's kept under wraps until then? Why not just watch these now and forget the whole game, the party w/ my entire family and all the fun we have together during it all! Heck, I can stick to doing laundry and scrubbing floors on Sunday! I am NOT going to click on any of the videos and I think it's sad that you let the cat out of the bag!!!
    { "Thumbs Up":"1","Thumbs Down":"-1" }
  • maplefish wrote...
    Funny commercials...
    February 2, 2013 2:35 pm
    If i'm not mstaken, Cars.com usually always does something funny/random/interesting as well....hopefully the game ill be better than the commercials....
    { "Thumbs Up":"1","Thumbs Down":"-1" }
  • { "Thumbs Up":"1","Thumbs Down":"-1" }