UNCATEGORIZED

Beloved kids singer Raffi returns after 10 years away from the stage

Oct 22, 2012, 10:59 AM | Updated: 1:35 pm

Raffi returns to Seattle on Saturday for the first performance in over a decade. (AP image)...

Raffi returns to Seattle on Saturday for the first performance in over a decade. (AP image)

(AP image)

When beloved singer-songwriter Raffi takes the stage in Seattle this weekend, he’ll be embraced by thousands of kids and their parents, many of whom grew up themselves on the songs of the musician once called “the most popular children’s singer in the English-speaking world.”

He’s sold over 15 million copies of his albums, videos, and books worldwide with classic songs like “Baby Beluga,” “Bananaphone” and “Down By The Bay.” But he could have been even bigger.

In an interview with Seattle Sounds, Raffi admits he’s left plenty of money on the table to protect the integrity of his young audience. He’s turned down lucrative gigs at Madison Square Garden because he was afraid he wouldn’t be able to connect with his audience. And he’s never actively marketed or advertised his music.

“It’s just my love and respect for my young audience. I think it’s wrong to advertise to children. I’ve never done it, I never will. I’ve never done any commercial endorsements because I want the music to be paramount as to what my offering is,” says the singer in our conversation from his British Columbia home.

Raffi says he even rejected a sizable offer from some “big” Hollywood producers to make a film based on “Baby Beluga”, his signature song about a Beluga whale at the Vancouver Aquarium (Raffi says he was heartbroken by the whale’s death this summer from cancer,) because it would have been promoted with a massive ad campaign targeted to kids.

“That’s not what motivates the work. The work is motivated by pure love and respect for the young person.”

It’s that love and respect for young people that prompted him to step back from music making the past decade and focus his efforts on a burgeoning movement he calls “Child Honouring”, creating a foundation, putting out a best-selling book, and speaking regularly around the globe about his desire to create a world that honors children as “the best way to create sustainable, peacemaking societies.”

“It says that how we regard and treat the very young is the best way of making a peaceful and sustainable society so that’s what I’ve been promoting in the last 10 years,” he says.

He’s got plenty of help. Raffi estimates there are about 10 million so-called “Beluga Grads,” people who grew up on his music and are now raising kids of their own.

“This whole idea of creating a sustainable society should be the work of every family. We shouldn’t leave it to others,” he says. “I care about a good life not just for me and my friends, but for everybody. For every child born. What they deserve is the very best.”

Raffi will perform Saturday, Oct. 27 at The Moore Theater in Seattle.

Uncategorized

kent trooper shot...

Kate Stone

Man faces multiple charges after WSP trooper shooting in Kent

A man accused of shooting a Washington State Patrol trooper multiple times in Kent last Friday has been charged.

1 month ago

Oregon Emergency Landing - (Elizabeth Le via AP)...

KIRO 7 News Staff

‘Everyone was eerily calm,’ recalls passenger aboard ill-fated Alaska Airlines flight

Terror in the skies: A Vancouver, Washington, woman shares the harrowing moments after an airplane blowout over Portland.

3 months ago

Photo: SPD vehicle...

KIRO 7 News Staff

Two men shot at bus stop in North Seattle near Northgate

Two men were shot at a bus stop along Aurora Avenue Wednesday, according to the Seattle Police Department.

5 months ago

Manuel Ellis arrest, Tacoma police officers...

Associated Press

Prosecutors focus on video evidence in trial of Washington officers charged in Manny Ellis’ death

A cellphone video of the 2020 fatal arrest of Manny Ellis shows the Black man on the ground with his hands in the air in surrender

6 months ago

...

No Author

EXPIRED: Win tickets to see Stokley at EQC!

KIRO Newsradio is giving you a chance to win two tickets to see Stokley at the Emerald Queen Casino on Saturday, November 11, 2023!

6 months ago

(File photo)...

L.B. Gilbert

NLRB files complaint against Amazon for unlawful confidentiality agreement

A new complaint from the National Labor Relations Board (NLRB ) is accusing Amazon of requiring some corporate employees to sign an unlawful confidentiality agreement. The complaint states Amazon had required a former employee from its drone project, Amazon Prime Air, to sign an agreement that forbade discussion of information regarding Amazon, whether or not […]

7 months ago

Beloved kids singer Raffi returns after 10 years away from the stage