TCTI: Too Crazy To Ignore
Dave Ross
post-sub
Jeff Bezos, the founder of Amazon.com, has recently purchased the Washington Post (AP Photo)

Why would the founder of Amazon want a money-losing paper?

Satirist Andy Borowitz joked that Jeff Bezos didn't really want to buy the Washington Post. He was browsing their website, but clicked the wrong button and the whole paper ended up in his shopping cart. And of course, he couldn't delete it.

It is the biggest journalistic enterprise he's invested in, but certainly not the first.

He's also put money into Business Insider, whose CEO Henry Blodgett, couldn't be happier.

"He is a perfect investor for somebody who wants to build a business over the long term, who is trying to create services that people love," says Blodgett.

And the Washington Post, like every newspaper, is a long-term project. And the tendency of journalists to print what they consider important may be on a collision course with Bezos' passion for letting customers call the shots.

"That's something that the news media has been very reluctant to embrace. The idea that readers can tell you want they want and that that's OK. Sites that have been successful are the ones that let the readers dictate that and Amazon has been incredibly focused on customer satisfaction and delight, but that will be a big change for a big organization like the Washington Post," Blodgett adds.

Some reporters at the Post seemed shocked, but they're better off than a lot of other reports who aren't reporters anymore.

Bezos hasn't said how he'll change the Post, but somebody has to make journalism pay again. You can only read so much about the funny things that cats do and how bad they spell.

Boy, would I love to see Bob Woodward expose those damn cats.

Dave Ross, KIRO Radio Morning News Anchor
Dave Ross hosts the Morning News on KIRO Radio weekdays from 5-9 a.m. Dave has won the national Edward R. Murrow Award for writing five times since he started at KIRO Radio in 1978.
Top Stories

  • What We Learned
    Despite beating the 49ers, Danny O'Neil says there are still three questions

  • Holiday Map
    Find Christmas trees, Santa photos, and lights on the MyNorthwest Holiday Map
ATTENTION COMMENTERS: We've changed our comments, but want to keep you in the conversation.
Please login below with your Facebook, Twitter, Google+ or Disqus account. Existing MyNorthwest account holders will need to create a new Disqus account or use one of the social logins provided below. Thank you.
comments powered by Disqus
Sign up for breaking news e-mail alerts from MyNorthwest.com
In the community
Do you know an exceptional citizen who has impacted and inspired others?
KIRO Radio and WSECU would like to recognize six oustanding citizens this year. Nominate them to be recognized and to receive a $2,000 charitable grant.