Learn from the experts on how you can grow your business in today's ever-changing world of social media

"Zero to Social in 90 Minutes" was a 90-minute lunch presentation and panel discussion with some of the top social media experts in the Pacific Northwest.

Attendees participated in both a presentation and question and answer session while enjoying a sit-down lunch from Tom Douglas's Palace Kitchen.

Brought to you by Washington Federal and MyNorthwest.com

Washington Federal knows that when the community thrives, we all benefit. That's why we're pleased to sponsor 'Zero to Social in 90 Minutes', and why we're proud to serve both large and small businesses throughout the Western U.S. Our dedicated team of bankers stand ready to help you run your growing business with a range of services... everything from mobile banking and card processing to business lines of credit. Having a strong, strategic presence in social media is critical if we are to live up to our "invested here" tagline, and we know you feel the same way.

Couldn't make it? Watch the event below:

Part One:



Part Two:



Part Three:



Moderator

Linda Thomas

Linda Thomas is Co-Host of The Morning News on KIRO Radio 97.3 FM. As a Digital Storyteller for MyNorthwest.com, she won a 2012 Edward R. Murrow award for writing. She's been named one of the top 20 women journalists on Twitter, one of 100 Twitter feeds for journalism students to follow, and is number four on the list of journalists retweeted more than top newspaper sites. She has more than 25,000 Twitter followers and nearly 10,000 followers on Facebook. She'll be the first to tell you the numbers aren't important, but the relationships she's been able to build through social media are essential.
Expert Panelists

Shauna Causey

Most recently in charge of marketing, PR, digital media, editorial and research efforts for Decide.com, which sold to Ebay. Shauna has worked with some of the country's leading e-commerce and media companies, starting with the Seattle Mariners front office staff when she was 15 years old. Her expertise is emerging media channels including social and mobile. She also serves on the Board of Directors of three nonprofits and she is the marketing adviser to three startups, the City of Seattle and King County on digital media and innovation initiatives.

Aaron Blank

President of The Fearey Group. Aaron works with the firm’s executive team to manage a wide range of client accounts. He has a hands-on approach where he works closely with each account team to identify strategic campaigns and innovative solutions that demonstrate measureable outcomes. At The Fearey Group, Aaron has led the development of the Fearey Suite, which is a PR-centric digital media division within the company. His specialty is digital media programs for Pacific Northwest companies.

Evonne Benedict

Social manager for KING 5 Seattle. She was an early adopter of digital journalism, with a particular focus on social media. As social media manager, she oversees KING 5 accounts on Twitter, Facebook, Google+, Tumblr, YouTube, Instagram, Pinterest and others. She also trains and support KING 5 staff in their social media and community engagement efforts. Evonne is passionate about the power of two-way conversations through social media.