Schools add amenities to make end-zone seats more attractive

Early arriving fans occupy take their seats in one of the 18 loge boxes in Mississippi State’s south end zone, Saturday, Nov. 19, 2022, prior to an NCAA college football game against East Tennessee State in Starkville. The end zones are not necessarily where you will find the cheap seats anymore at college football games. Several colleges have tried making end-zone seating more attractive by turning it into a premium experience that includes such amenities as access to indoor clubs with expanded food and beverage options. (AP Photo/Rogelio V. Solis)

Schools add amenities to make end-zone seats more attractive