MYNORTHWEST NEWS

Amazon sends out emails to Notre Dame, Alabama fans early

Jan 8, 2013, 10:11 AM | Updated: 10:34 am

Notre Dame gear advertised in the email is now heavily discounted. Their defeat in the match up ver...

Notre Dame gear advertised in the email is now heavily discounted. Their defeat in the match up versus Alabama Monday means their "perfection" wasn't meant to last. (Image courtesy Amazon)

(Image courtesy Amazon)

The Irish were quiet by Alabama’s first drive. But before either team hit the field, Amazon hit send on a batch of emails too early.

On Monday morning, Amazon customers with purchasing connections to Notre Dame were sent congratulations on their Bowl Championship Series win.

The only problem was, it would be hours before they took the field.

Customers with connections to Alabama received a similar email, declaring their team victory, only that’s the outcome of the BCS that would actually occur.

According to GeekWire, Amazon sent out another round of emails simply saying, “Well this is embarrassing … we completely fumbled our congratulation email for tonight’s game.”

The game’s final score was 42-14, Alabama.

KIRO Radio’s Kim Shepherd contributed to this report.

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Amazon sends out emails to Notre Dame, Alabama fans early