LIFESTYLE

Traveling Seahawks flag becomes symbol of 12s’ loyalty and playoff hopes

Jan 24, 2026, 8:46 PM

It’s a three-by-five piece of blue, black, and white nylon, but for the Seahawks fans who have signed it, the flag carries far more meaning than most will ever realize.

What began as a simple idea in a cramped radio station cubicle quickly turned into something bigger. The question was straightforward: What if a flag was taken around Seattle to see how many 12s would want to sign it?

Within a week, the flag had taken on a life of its own.

We began collecting signatures inside the KIRO Radio Newsroom. We laid the flag on a table and spread five different colored Sharpies on top.

Ursula Reutin, co-host of “The Gee and Ursula Show,” signed the flag and yelled out, “Woooo-hoooo!” while co-host Gee Scott said, “It’s been a beautiful thing to watch. This franchise has done so much for this city, enjoy this,” before he dove into what playing for another championship means to him personally.

“I was thinking about how 10 years ago, when they were in the NFC Championship game, and I talked about this with my Dad … today he’s not here anymore, so I’m telling you, enjoy this because it doesn’t come around so often,” Gee said.

For KIRO host John Curley, he left a simple yet powerful message to all 12s and the Seahawks.

“There you go, thank you for adorning this city with joy,” he said after signing his name.

KIRO host Spike O’Neil added a short and sweet “Go Hawks!” before slamming his sharpie onto a table for emphasis.

KIRO traffic reporter, Nate Connors, signed his name and kept things loose as he borrowed a line from a well-known Eagles song, “Take it to the limit, take it to the limit, one more time, go Hawks!”

“It represents so much. We had to fight for this,” KIRO traffic anchor Chris Sullivan said. “Remember Texas A&M? They own the 12th man. That was their deal. We had to fight to get the 12th man and the 12 flag. It’s really cool. Everybody can be a 12. You can be a casual fan, a “jump on the bandwagon” fan, it doesn’t matter. It kind of represents all collectively, and it represents this community. It’s awesome.”

Flag makes its way downtown

In downtown Seattle, we unfurled the flag on a metal bar table inside The Beer Hall, which was packed with diehard 12s.

“I am ‘OG’ Seattle. Kingdome, 1977. I’ve been here forever,” one woman explained.

“I haven’t seen a fan base that really rallies around a team like this,” an entertainment manager said.

Outside, near Lumen Field, supporters from beyond the Seattle area added their names too.

“I’m happy for them, and I’ll be cheering for them just like I was born and raised here,” a transplant 12 originally from Minnesota said.

Another man, wearing a Seahawks sweatshirt and a matching ball cap, was walking his dog when he stopped, grabbed a pen, and signed away.

“I’m from Colome, South Dakota,” he shared. “Like Trip County, which is about 70 or 80 miles from Pierre, which is where Grey Zabel is from.”

He said he’s been following the Seahawks’ rookie left guard all season.

Inside Pro Image Sports, employees immediately understood the significance of the flag — not just what it represented, but what it could become.

“It doesn’t matter what your background is; we all rally and root for the same team, and it brings the whole community together,” the store’s manager explained.

Two construction workers stopped what they were doing to sign their names.

“The home crowd is what it is, you know, it brings everyone together,” they said.

The messages left behind reflect a shared desire to be part of something greater. Each signature, written in permanent ink, serves as a declaration of loyalty and an unspoken bond with Seahawks fans around the world.

Now, those names are permanently woven into the fabric of the flag, carrying with them the collective hopes and dreams of another Super Bowl run.

Follow Luke Duecy on X. Read more of his stories here. Submit news tips here.

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