MYNORTHWEST NEWS

Lawsuit claims biggest landlords in Western Washington are colluding to raise rents

Dec 5, 2025, 8:16 AM | Updated: Dec 8, 2025, 3:34 pm

landlords rents jesse jones...

(Photo courtesy of KIRO 7)

(Photo courtesy of KIRO 7)

The price of rent is a huge issue – from south King County to Pierce County… And in Seattle, it’s simply out of control.

“The first time I rented in Seattle, I paid $1500 for a two-bedroom, and now I pay $1500 for a studio,” says Seattle renter Holly McConnell.

Now, explosive allegations say some of the biggest landlords in the country are illegally colluding using ‘rental pricing algorithms’ to boost and fix rates in rental markets.



“Doesn’t have a chance. Computers are fixing prices in a way that could not be accomplished years ago. And, the American consumer is getting hurt,” says attorney Steve Berman. He has filed a class action lawsuit against Yardi Systems and more than 15 apartment owners and management companies for using a piece of software called “RentMaximizer.”

Steve says “RentMaximizer collects all the landlord’s data, pricing data, occupancy data, bedroom data. And the landlord knows. Well, if I charge this price, it’ll be the same as the other guys. So, I can keep my price up.”

See this all comes under the Sherman Act, a federal law that says agreements among competitors to fix prices is a crime.

“You know, in the old days, when people price fixed, they got into a room. And we had to prove they were in the room, which was hard to prove usually. But here they’re openly using these algorithms to set prices. It’s kind of amazing.” Steve also says the software is driving up rent by at least 6%.

The landlords in the lawsuit own properties all over Puget Sound. The companies include HNN Properties based in Bellevue with 29 units in King, Pierce, and Snohomish Counties. Its website says it’s proud to be one of the leading providers of affordable rental housing in Washington. Pillar Properties in Seattle boasts it operates 1800 units in the Pacific Northwest.

Jack Smith of Tacoma isn’t happy about what that could do to his rent. “So, they come together and come up with their own price. Yeah. Okay. That doesn’t seem that fair at all.”

The State of Arizona and the District of Columbia are suing a company named RealPage for using similar ‘rental pricing algorithms.’

Two companies who allegedly use the RealPage software in our area are Greystar which owns or operates 130 properties in the region. And Thrive Communities which has more than 90.

Lee Hepner is Senior Legal Counsel for the American Economic Liberties Project. He told us Seattle has, about 300,000, multifamily apartments and about half of them now use RealPage.

“We have seen the housing crisis result in rents that are 51% higher than they were in 2016. And a good part of that may be attributable to the software algorithms recommending those high rents,” says [said] Hepner.

Raymond Harmon of Seattle says he’s familiar with the company, “Yeah. RealPage. Every time I see that, it’s a red flag for me. I’m aware of the class action suit happening, and I’m all for it.”

King County Councilperson Teresa Mosqueda says the Seattle neighborhood of Belltown has been hit especially hard. “We know that this is a national crisis. 70% of the rental units that are offered in Belltown are offered only through ten companies. Those ten companies, those corporate landlords use RealPage. We have seen the costs of rental units increase by 55%. That’s $1,200 increase in just 2021 to 2022. We know that this is having an impact in our local economy on our housing market.”



Real Page has sent this statement in response to our report:

“RealPage’s revenue management software is purposely designed and built to be legally compliant, and we will vigorously defend against this lawsuit as it is wrong on both the facts and the law. The complaint is based on a fundamental misunderstanding of how revenue management software works and the significant benefits that it offers for residents, property managers, and the rental housing ecosystem as a whole. The software recommends rates in all directions–oftentimes recommending rent reductions. Our customers retain 100% control over the rents they offer, and they accept, reject, or modify the software’s recommendations at widely varying rates.”

We have not heard back from Yardi Systems, HNN Associates, Pillar Properties, Greystar, or Thrive Communities. Residents like Kerry Belrose of Auburn have had enough, “You keep driving these prices up and people will be moving. Like, I plan in about September to move to Chillicothe, Ohio.”

MyNorthwest News

Firefighters prevented a smoky commercial fire from spreading to other businesses in Edmond's Westg...

Tom Brock

Fire heavily damages gyro shop in south Everett

Fire crews prevented a smoky fire from spreading at a business in the Westgate neighborhood of Edmonds Saturday morning.

4 hours ago

Demonstrators hold up banners as they march across the Memorial Bridge during a No Kings protest in...

MyNorthwest News Staff and Associated Press

No Kings protests and marches in Seattle and across the country encourage early voting

The city of Seattle's Transportation Department issued a warning to drivers Saturday to expect delays due to a "No Kings" rally and march through downtown Seattle.

6 hours ago

Georgetown cabaret shooting...

James Lynch

Reward now $15,000 in deadly Georgetown cabaret shooting

The reward for information leading to an arrest and charge in a deadly shooting at Kitten’s Cabaret in Georgetown has increased to $15,000.

1 day ago

I-405 (3)...

Nate Connors

WSDOT projects over the weekend include another closure on I-405

The good news is this weekend's list of WSDOT projects is substantially shorter. The bad news is we have another full closure on I-405.

1 day ago

Jayapal...

MyNorthwest Staff

US Rep. Pramila Jayapal’s office receives suspicious package

U.S. Rep. Pramila Jayapal’s office in Seattle received a suspicious package Friday afternoon.

1 day ago

northbound I-5 crash...

MyNorthwest Staff

Northbound I-5 reopened after crash at Michigan Curve

Four lanes are blocked on northbound I-5 due to a crash on Friday.

1 day ago

Lawsuit claims biggest landlords in Western Washington are colluding to raise rents