The Onion launches new bid to take over Alex Jones’ Infowars and turn it into a parody platform

The satirical news outlet The Onion is back with a new plan to take over the Infowars platforms of conspiracy theorist Alex Jones as his company faces liquidation over more than $1 billion in defamation judgments owed to relatives of victims of the Sandy Hook Elementary School shooting.

Under a proposal submitted Monday to a state judge in Texas, The Onion would be granted an exclusive, temporary license to the intellectual property of Infowars’ parent company, Free Speech Systems, allowing the outlet to put its own content on the Infowars website and social media accounts.

Ben Collins, chief executive of The Onion, said the deal could be in place around April 30, if approved by Judge Maya Guerra Gamble in Austin. He said The Onion has already hired people to run Infowars as a parody site including Tim Heidecker, one half of the comedy duo Tim and Eric also known for his work on the Cartoon Network’s “Adult Swim” shows.

“We’ll build this into a bigger comedy network,” Collins said in phone interview Monday, adding the Sandy Hook families would receive profits from the new operations.

“A big part of it for us is that the way people consume news now is they see somebody who has no idea what the (expletive) they’re talking about staring into their camera and just like coming up with conspiracy theories or telling you health hacks that will actually get you poisoned, things like that,” he said. “We’re going to create a bunch of characters and worlds around those kinds of things.”

After the 2012 Sandy Hook shooting, which killed 20 first graders and six educators in Newtown, Connecticut, Jones called it a hoax staged by “crisis actors” in an effort to increase gun control. Many relatives of the victims, along with an FBI agent who responded to the shooting, sued Jones and his company for defamation and infliction of emotional distress.

On his show Monday, Jones vowed to fight the licensing proposal in court but acknowledged he and his crew could be kicked out of the building on April 30 if the plan is approved. He said he would continue his shows in another studio he is preparing, and they would air on his personal X account and other new social media accounts and websites, as well as dozens of radio stations. He also has set up new websites for the merchandise he sells, including dietary supplements and clothing that bring in millions of dollars a year.

“I’m going to continue the exact same show,” he said. “It’ll just be called the ‘Alex Jones Show.’ So, it’s the same satellite, same system. It’s a different news site and news studio. So I’m not going anywhere.”

The licensing deal with The Onion would be for six months, with the right to renew it for another six months as a court-appointed receiver works to eventually sell the assets of Infowars’ parent company, Austin-based Free Speech Systems, and give proceeds to the Sandy Hook families. The receiver is supporting the plan, which calls for The Onion to pay $81,000 a month to cover the rent for the building housing Infowars’ studios, along with utilities and other costs.

During a trial of the defamation suit in Connecticut in 2022, victims’ relatives testified that people whom they called followers of Jones subjected them to death and rape threats, in-person harassment and abusive comments on social media over the hoax claims. Jones argued there was never any proof that linked him to the actions of others.

A jury and judge awarded the families and the FBI agent more than $1.4 billion in damages. In a similar lawsuit in Texas, the parents of a child killed at Sandy Hook were awarded nearly $50 million. Jones appealed both awards. He lost his challenges to the Connecticut judgment, while his appeal of the Texas award is still pending.

Jones filed for bankruptcy in late 2022. In those proceedings, an auction was held in November 2024 to liquidate Infowars’ assets to help pay the defamation judgments, and The Onion was named the winning bidder. But the bankruptcy judge threw out the auction results, citing problems with the process and The Onion’s bid.

The attempt to sell off Infowars’ assets later moved to the state court in Texas, where Guerra Gamble appointed a receiver to liquidate the assets of Jones’ company. Jones is also appealing that ruling, which has put a hold on the liquidation.

A lawyer for the Sandy Hook families who sued Jones in Connecticut said they support The Onion’s plan.