Crack The Code, Become James Bond?

A British intelligence agency is using an online puzzle to recruit spies, according to the New York Times.

The Government Communications Headquarters, or GCHQ, has posted this cryptograph to the web. According to the Times:

“Once decrypted, the agency’s online puzzle, through a process experts call steganography, yields a hidden message in the form of a keyword. Those who enter the keyword are led to a Web address, where they are greeted with a congratulatory note. It is signed by a group calling itself Cyber Security Specialists, a newly formed unit within the British agency that is responsible for combating the cyberespionage threat that British officials have listed alongside terrorism, organized crime, and drug and weapons smuggling among the nation’s biggest security threats.”