MYNORTHWEST NEWS

Starbucks launches tweetacoffee to gift coffee via Twitter

Oct 28, 2013, 10:28 AM | Updated: 12:17 pm

Gifting a friend a Starbucks coffee is now as easy as tweeting. Starbucks has launched a new progra...

Gifting a friend a Starbucks coffee is now as easy as tweeting. Starbucks has launched a new program that allows people to tweetacoffee. (AP Photo/file)

(AP Photo/file)

Gifting a friend a Starbucks coffee is now as easy as tweeting.

Starbucks just launched a program allowing patrons to sync their twitter account with their Starbucks account, allowing people to gift a coffee to someone else by tweeting @tweetacoffee along with the twitter handle of the drink recipient.

The recipient will then get a $5 Starbucks card e-gift that can be printed or shown on their mobile device at a participating Starbucks.

While it sounds like a nice enough service, KIRO Radio host Tom Tangney says it feels pretty corporate and just like one more way for Starbucks to convince you to pay $5 for coffee.

“It just feels like this is a way for Starbucks to get more money out of your pocket by tying it into friendship,” says Tom.

But the first 100,000 who tweetacoffee with a Visa card will actually get a $5 e-gift card themselves. Learn more about how to tweetacoffee at www.starbucks.com/tweetacoffee.

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