DAVE ROSS

Dave Ross announces launch of Ross brand steaks

Mar 10, 2016, 5:56 AM | Updated: 6:18 am

A chef with the Trump National Golf Club arranges Trump steaks for a display prior to a scheduled n...

A chef with the Trump National Golf Club arranges Trump steaks for a display prior to a scheduled news conference by Republican presidential candidate Donald Trump. (AP)

(AP)

Equal time for the steak salesman.

Yesterday I – as well as others – implied that Donald Trump was trying to pull the bull over our eyes when he showed off platters piled with steaks and passed them off as Trump Steaks.

But many reporters noticed that the steaks came in plastic wrappers that said not “Trump Steaks,” but Bush Brothers Provisions, which is a wholesale meat and poultry business in West Palm Beach.

Related: Now Donald Trump can say he’s served Bush for dinner

Well, last night on CNN, Anderson Cooper decided to get to the rump of the controversy.

“The steaks you showed, those aren’t actually Trump Steaks, right?” Cooper asked.

“Oh no … I buy them, I’m not going to kill the cow,” Trump responded.

I don’t think anyone expects him to kill the cows. But Cooper wanted to know what is it that makes them Trump Steaks when they were clearly from a meat wholesaler called Bush Brothers.

“You can buy them at different places that I own. I own many, many places. Worldwide. Worldwide.”

What he’s saying is that the steaks become Trump Steaks once Trump buys them and his restaurants cook them.

“We sell the steaks through the clubs…”

“But they’re are not sold at Sharper Image, that business is gone,” Cooper said.

“No, no, it’s the same thing. It’s an offshoot of it,” Trump said.

There it is. I think Mitt Romney is going to have to apologize for saying there are no longer any Trump Steaks because there are Trump Steaks. Trump Steaks are any steak you eat in a Trump restaurant.

And come to think of it, when I have a barbecue and cook up the 12 pack of Costco steaks, I’m not going to call them Costco steaks. Instead, I’m going to call them Ross Steaks.

Dave's Commentary

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